Tiffani Bova is a two-time Wall Street Journal bestselling author and one of today’s most sought-after thought leaders on business growth, innovation, and customer experience. She has spent over two decades guiding Fortune 500 companies and high-growth startups through the complex challenges of driving top-line results while keeping customers and employees at the center.

Most recently, she served as the Global Growth & Innovation Evangelist at Salesforce, helping shape success for one of the world’s largest tech ecosystems. Prior to that, she was a Distinguished Analyst and Research Fellow at Gartner, advising companies like Microsoft, Amazon, IBM, Cisco, and HP—work that earned her Gartner’s prestigious Thought Leadership Award.

Tiffani has been named to the Thinkers50 list of top management thinkers three times and recognized as a Top 50 Marketing Thought Leader. Her insights have appeared in Harvard Business Review, Forbes, Fast Company, and MIT Sloan Management Review. In 2023, the San Francisco Examiner listed her among the Ten Most Sought After Brand Evangelists, and Forbes praised her for reshaping how we think about growth.

Tiffani hosts the award-winning podcast What’s Next!, where she’s interviewed thought leaders like Arianna Huffington, Seth Godin, Guy Kawasaki, and Daniel Pink. Her books, Growth IQ and The Experience Mindset, have become go-to guides for executives looking to lead with both strategy and heart.

She has delivered more than 1,000 keynote presentations across six continents, energizing rooms and offering real-world strategies that leaders can act on immediately. Tiffani is also a regular guest lecturer at Columbia, Wharton, and USC.

In her keynote at Live2Lead, you can expect actionable insights on how employee experience (EX) impacts customer experience (CX), implementing people-centered growth strategies, and leveraging technology and data to future-proof business operations.

Tiffani will explore how organizations can achieve sustainable growth by harmonizing employee and customer experiences. Drawing from her book The Experience Mindset, she will address the tension between internal employee satisfaction and external customer service excellence.